What made you join AYS?

I joined accelerate your success in 2019. Prior to that, I had been following Ruth Kudzi in the Rebel Collection for probably over 2 years. Something resonated to me about Ruth from early on. I had been working in the NHS for 22 years and for many reasons I was coming to the end of that journey as I felt it was a drain on my work/life balance, I was not having enough fun with my family and I felt I had more personal growth in me that wasn’t able to flourish in that environment. I came to a pivotal point and there was one person who I felt could turn to, to make that huge decision to walk away from a well paid, “safe” job. I had lots of support around me, but no-one that had chosen to walk away. I also had lots of reminders of the risks of leaving. I booked a discovery call and joined Ruth’s programme – and HANDED IN MY NOTICE!!. Ruth was really there for me in those first few weeks of utter fear. Ruth supported me, checked in on me and reminded me that this is what I wanted to do.

Where were you before AYS?.

I hadn’t been able to do any private work (I’m a children’s physiotherapist), prior to leaving and therefore this really was a leap from earning to not earning!

Where you are now in your business?

Only 3 months after joining the AYS programme and 3 1/2 weeks after leaving my job, I have reached my 3-month goal and I am on the way towards earning half of my previous income (after 1 week of trading) by the end of the month. I have a website, I understand my ideal client, I have a strategy for the next 12 months and I have a clear vision of what I want to achieve for my family and not what other people think I should achieve.

What has it been like working with Ruth?

It has been amazing working with Ruth. I have had a 1:1 coaching call, I am part of the hub and AYS. Ruth’s group training, youtube videos and her AYS package have given me confidence and a process to work through the content I needed to. I joined AYS knowing that for most of it I would still be working full time, so I would find it difficult to join all the live group calls. However, I still joined as I knew I needed to be part of this group to help me keep on track with my vision whilst I was getting closer to walking away from what I had known for such a long time. In fact, those working lunches sat in a Starbucks car park were great for my resilience, as it encouraged me to stop and consider what I needed to do to look after myself and prepare for my future. I caught up on the sessions I missed and was able to work at my own pace.

What is the greatest asset of being part of AYS for you and your business?

AYS has been fantastic at helping me prepare for working on my own and putting strategies in place for self-management and business management. It has helped me understand what I need to do to market myself and being in a non-health environment has been great at enabling me to approach this in different ways. The community is awesome, there are so many people to share ideas from, get feedback from and grow with. Ruth schedules posts and always personally replies, which makes you feel heard, cared about and the structure is a great reminder to think about the week’s successes to keep you in the best mindset possible. I have loved it. Ruth’s personal approach, supported by her team is what makes the difference – she had my back.